Our Core Competencies

Posted on by schmoid

Over our 15 years of recording our clients’ research projects, we’ve learned to focus on three things that make or break research in the field, from an AV perspective:

  • Experience
  • Redundancy
  • Flexibility

Experience

First, we’ve learned what focus group teams want from an AV partner.  The camera needs to be out of the way so that it doesn’t hinder the conversation.  It needs to focus on the participants and capture their words and body language. We need to work with the facilitator to make sure that everything is clear and natural.  That the topic is the center of attention, not the equipment. The audio and video feeds needs to be securely monitored in real time by clients, whether on- or off-site.

Redundancy

That experience led us to the second of our three things.  We know that things happen. Even the best equipment can have problems.  That’s why we have three independent records of everything that happens in the room.  The video feed is recorded to three different storage devices. The audio feed is recorded with three separate microphones. We even have a discrete, backup video camera and stand-alone audio recorder in case there are problems with the primary equipment.  We want to make sure that, no matter what, you get results from your sessions.

Flexibility

Finally, we pride ourselves on our flexibility.  We can accommodate more than the standard one camera setup, if that’s what you want.  We have a center table panorama camera that lets you focus on each participant in real time.  We offer streaming services for those observers that are unable to make it to the site. Let us know what challenges you are facing and we’ll probably have a solution.

At Record My Research, we know what it takes to make a project happen.  Let us help you make yours happen.

Research Anywhere

Posted on by schmoid

Setting up research sessions around interviewing other people is not easy, whether it be a Focus Group to get qualitative reactions, a Mock Trial to try out different arguments or even something as simple as a Deposition.  There are subjects to book, incentives to acquire, rules to follow to validate the results.  And all of that assumes that you already have a venue in which to host it.

But some research needs to be conducted on location.  Either there is a particular geographic market to cover or, in the case of Mock Trials, you need to ensure that your sample subjects correctly model the likely jurors.  Now, not only do you need to find a conference room or other facility, you need to get it setup to properly monitor the research and record the results.

That’s where Record My Research comes in.  We have the tools to make nearly any venue into a research facility.  No, we are not going to cut a wall out and install a one-way mirror for a focus group.  But we can setup a video feed to another room, whether it is in the same building as the research being conducted or across town… or in another town.

Let us know what you need and we’ll make it happen.  Anywhere in the continental US.